Email Marketing Services
Email Marketing Tailored for Your Business!
At Creative Marketing Sciences, we know that email marketing can feel overwhelming, especially for small businesses. But don’t worry, we’ve got your back! Based right outside Chicago in Northwest Indiana, we offer fun, customized, and expert-driven email marketing services that are designed to help you grow. Whether you’re just getting started or looking to take your email marketing to the next level, we’ve got the perfect solution. Our packages are designed with small businesses in mind, so you can expect affordable email marketing without compromising on quality!
Why Email Marketing Still Dominates
Email marketing continues to be a powerhouse in today’s digital landscape, and there’s a good reason for that. It’s the most personalized message you can send to a potential customer or client, directly landing in their inbox with content tailored specifically to their interests, behaviors, and needs.
While social media and other channels can get crowded, email remains a personal, direct, and reliable way to build relationships. When done right—with the correct email marketing strategy and by tracking the right KPIs—it becomes one of the most effective tools for converting leads into loyal customers.
The Power of Personalized Emails:
- Unmatched ROI: For every $1 spent on email marketing, you can expect an average return of $42 . That’s a higher ROI than any other marketing channel!
- Conversion Rates: Email marketing conversion rates are significantly higher than those of social media, with an average of 6.05% conversion rate compared to 1.9% for social media .
- Personalization & Segmentation: Emails that include personalized subject lines have a 26% higher open rate, and marketers who use segmented campaigns see as much as a 760% increase in revenue . By organizing your contacts into specific segments based on their behavior or demographics, your messages feel more relevant and personalized—which drives results.
- Direct Engagement: Email marketing allows you to stay top-of-mind with your audience. The average open rate for a welcome email is 82% —that’s your chance to make a great first impression and start building trust right away!
- Highest Performance Channel: According to many marketing professionals, email still reigns as the top-performing channel. In fact, 64% of small businesses use email marketing to reach customers, and 81% of SMBs rely on email as their primary customer acquisition channel . When executed correctly and optimized using A/B testing and advanced reporting, email campaigns drive meaningful interactions that lead to conversions.
Why Email Marketing Should Be a Priority
Even in today’s digital era, where customers are bombarded with ads on social media, search engines, and other platforms, email marketing continues to stand out because it’s personal, measurable, and adaptable. Unlike social media posts that might get lost in the feed, email lands in your customer’s inbox, where they choose to engage with it on their own time. It’s a direct line of communication that fosters trust, nurtures leads, and helps build long-term relationships.
By regularly tracking and adjusting based on key metrics like open rates, click-through rates, and conversions, your email strategy can deliver outstanding results, providing insights into your customers’ preferences and behaviors. This is why email marketing remains my favorite channel and continues to deliver top-performing results for my clients.
Our Email Service Packages
Email Essentials Package
Ready to dip your toes into the world of email marketing? The Email Essentials Package is your go-to starter solution!
We designed this foundational package for small businesses who are just starting out with email marketing automation. If you’re new to the game but want to build strong relationships with your customers, this package will get you there.
What You Get:
- (3) Custom Email Templates: Newsletter, Promotional, and Product Focus formats. You’ll always have a polished, ready-to-use template for every email you send.
- (1) Welcome Automation Drip Campaign: Engage your new subscribers with up to 5 emails, building trust from the start.
- Contact Organization: We’ll help you segment your contacts for targeted campaigns (because who doesn’t love personalized emails?).
- Basic Reporting and Training: Get key insights from your first two months and learn how to take the reins yourself.
Estimated Timeframe: 45 days
This is a no-brainer if you’re looking for an affordable email marketing service to kick things off.
Growth Accelerator Package
Looking to level up? Our Growth Accelerator Package takes your email marketing up a notch!
For businesses ready to do more, the Growth Accelerator Package deepens your email marketing strategy with advanced automations and powerful email templates. If you want to drive engagement and sales, this package is for you!
What You Get:
- (6) Custom Email Templates: Get email designs for Newsletters, Promotions, Product Focus, Event Invitations, Sale Countdowns, and even Seasonal or Holiday campaigns.
- (2) Automation Drip Campaigns: A Welcome Series and a Re-engagement Series (with 5 emails each) to reconnect with inactive subscribers.
- A/B Testing: We’ll set up A/B tests for subject lines and content blocks so you can see what really resonates with your audience.
- Advanced Reporting: Dive into detailed reports that break down open rates, CTR, conversions, and top-performing content.
- Full Training: We train your team so they can seamlessly manage your emails moving forward.
Estimated Timeframe: 60 days
With this package, you get professional email marketing tailored to your needs, ensuring your business stands out in inboxes.
Complete Email Marketing Experience
Want the full experience? Our premium package offers fully managed email marketing so you can focus on what you do best—running your business!
The Complete Email Marketing Experience package is perfect for businesses looking for a complete email marketing solution. From email templates to automation drip campaigns, monthly newsletters, and advanced reporting, we handle it all.
What You Get:
- (10) Custom Email Templates: Cover every base with templates for Newsletters, Promotions, Product Focus, Event Invitations, Sale Countdowns, Seasonal Campaigns, Announcements, Surveys, Abandoned Cart Emails, and Loyalty/Reward Programs.
- (3) Automation Drip Campaigns: Welcome Series, Re-engagement Series, and Abandoned Cart Series to recover lost sales.
- Monthly Newsletter Service: Let us handle your monthly newsletter for 3 months—content, design, and sending all included!
- Advanced A/B Testing and Segmenting: We’ll optimize every campaign with tests and audience segmentation based on behavior and demographics.
- Comprehensive Reporting & Strategy Call: Each month, we’ll deliver detailed reports on your campaign’s performance and set up a strategy call to fine-tune your email marketing strategy.
Estimated Timeframe: 90 days
This is the ultimate package for businesses who want to sit back and enjoy email marketing for small businesses at its best!